# Clay Integrations Partner Program
> The creative tool for growth.

Canonical page: https://partner-program-directory.partnerfleet.io/partners/clay-integrations-partner-program
Marketplace: Tech Partner Program Directory
Last updated: 2025-11-07
Logo: https://assets.partnerfleet.app/oeh26y7ntg6tucx366du7zzgk47j

## At a glance
- Industries: [Martech](https://partner-program-directory.partnerfleet.io/t/industry/martech), [Sales Tech](https://partner-program-directory.partnerfleet.io/t/industry/sales-tech), [AI](https://partner-program-directory.partnerfleet.io/t/industry/ai)
- Number of partners: 51-200
- Website: [www.clay.com/blog/announcing-the-clay-partner-program](https://www.clay.com/blog/announcing-the-clay-partner-program)

## Call to actions
- **Contact Us** — submit the contact form on https://partner-program-directory.partnerfleet.io/partners/clay-integrations-partner-program

## Core program info
The Clay Developer and Tech Partner Program is a robust ecosystem designed for engineers, ISVs, and technology companies seeking to build and extend integrations. It caters to partners who develop custom APIs, add-on modules, and value-added applications.Who It’s For: Developers, ISVs, and tech innovators.Benefits: Co-marketing, technical support, and revenue share programs.Purpose: Accelerating product enhancements and driving mutual growth.This structured, tiered program focuses on clear collaboration and practical resources to ensure partner success.

## Program benefits & incentives
The Clay Partner Program offers tailored benefits for each partner type. It supports tech partners, developer/API partners, and integrations specialists with targeted incentives and resources.Tech Partners: Receive dedicated training, a partner growth fund, and co-selling opportunities.Developer/API Partners: Enjoy up-to-date APIs, a comprehensive developer portal, and technical support.Integrations Partners: Benefit from frictionless onboarding, revenue share models, and direct customer feedback on data improvements.Each group gains access to effective co-marketing tools and clear tiered rewards that scale as expertise grows. Explore real partner successes in our Partner Marketplace.

## Resources
- [Announcing the Clay Partner Program](https://www.clay.com/blog/announcing-the-clay-partner-program) — Empowering partners to grow.
- [Integrations Overview](https://www.clay.com/integrations) — Explore API integration solutions.
- [Clay Experts Directory](https://www.clay.com/experts) — Partner success and case studies.

## FAQs
### Who is eligible to join the Clay Partner Program?
The program is open to technology companies, consultancies, agencies, and API developers with a proven track record in building or integrating GTM workflows. Eligibility is based on demonstrated expertise and alignment with Clay’s automation-first approach.

### What are the main benefits of joining?
Partners gain access to tiered rewards, formal certifications, co-marketing opportunities, dedicated support, and financial incentives through the Partner Growth Fund. Integrations partners also benefit from aggregated API contracts and direct feedback to improve their data.

### What partner types are available?
There are two main tracks: the Solutions Partner Program for GTM engineers, consultancies, and agencies focused on building robust outbound and inbound processes, and the Integrations Partner Program for data providers, platforms, and API developers powering backend workflows.

### How does the onboarding process work?
Prospective partners can apply directly via the Clay website. Once accepted, they receive product training, one-on-one enablement sessions, access to a thriving community, and ongoing support from the Clay ecosystem team to ensure seamless integration.

### Are there any fees or contract commitments?
There is no upfront fee to join the program. For integrations partners, the program includes an annual API agreement that aggregates monthly demand into recognized ARR, ensuring a frictionless and value-driven partnership.